Ordering Options: 1. Download your course instantly and test online. 2. Course materials mailed to you. Exam is completed online. 3. Course materials mailed to you. Exam is completed on paper.
$35.00 Cost includes all materials needed. If applicable, shipping is one flat rate of $10.00 (no matter how many courses you order). Materials are shipped via USPS Priority Mail.
All materials are available for this course online! Download your text and test online NOW to receive an instant certificate!
So much of today’s business is done online that massage therapists who are not promoting themselves on or utilizing the benefits of online marketing are behind the ball. The 3 CE hour Ethics: Online Marketing course was created to keep massage therapists in the loop and provide them with ethical, professional online marketing options that fall within the NCBTMB's Standards of Practice. This course discusses a wide variety of online marketing topics, all of which are options to massage therapy practices. To start we discuss the more traditional professional online marketing channels including email marketing, websites, and online newsletters. In addition to this you will learn ethical, professional tips and techniques related to non-traditional online marketing channels including Groupon. This course meets the NCBTMB's 3 CE hour ethics requirement.
You will be presented with information on:
How to use different ethical, professional marketing channels
How to perform a market analysis
Ways to determine which marketing techniques are worth keeping
How to ethically differentiate your practice from the competition online
You Will Receive:Ethics: Online Marketing text, by Stephan Shipe, guide with instructions, exam of 15 questions, course evaluation, certificate of achievement upon completion, and unlimited phone support for any of your questions.
The Center for Massage Therapy Continuing Education, LLC is an Approved Provider through the National Certification Board for Therapeutic Massage and Bodywork (NCBTMB); Approved Provider number 409296-00.
Our continuing education courses are also accepted by the American Massage Therapy Association (AMTA), Associated Bodywork and Massage Professionals (ABMP), and most state boards.
For more information on individual state requirements and approvals, please visit our Approvals page and click on your state.
I especially liked how website analytics were discussed. This is something rarely discussed. - Hannah Woltman
I found it to be very interesting and helpful in marketing my practice. As a therapist with 20 years in the industry, it was refreshing to find an ethics course different from all the others I have taken over the course of my career. There was nothing I disliked. - Leslie Kahn
Information was presented in an easily understandable format. - T. Sayers, LMT
The instructions were simple. The content was clear. - L. Valentine, LMT
Relevant, easy to apply information! - Paige Thomas, LMT
What is the most important factor in your marketing regime?
A. Differentiation from the completion
B. The cost of the plan
D. The specific marketing channel
What section of your website can provide information as well as address the possible concerns of potential clients?
B. FAQs (Frequently Asked Questions)
C. About page
D. Contact page
When utilizing social media, how can you increase your Facebook likes or Twitter followers?
A. Invite personal social media friends
B. Notify current clients with a flier in your practice
C. Be active on other social media pages
D. All of the above