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So much of today’s business is done online that massage therapists who are not promoting themselves on or utilizing the benefits of online marketing are behind the ball. The 3 CE hour Ethics: Online Marketing course was created to keep massage therapists in the loop and provide them with ethical, professional online marketing options that fall within the NCBTMB's Standards of Practice. This course discusses a wide variety of online marketing topics, all of which are options to massage therapy practices. To start we discuss the more traditional professional online marketing channels including email marketing, websites, and online newsletters. In addition to this you will learn ethical, professional tips and techniques related to non-traditional online marketing channels including Groupon. This course meets the NCBTMB's 3 CE hour ethics requirement.
You will be presented with information on: